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Trip.com (NasdaqGS:TCOM): Is the Market Overlooking This Quiet Recovery Story’s Valuation?

Simply Wall St·12/05/2025 13:35:06
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Trip.com Group (TCOM) has been quietly grinding higher this year, and that alone makes it worth a closer look. Between solid long term returns and mixed earnings trends, the setup is surprisingly interesting.

See our latest analysis for Trip.com Group.

At around $71.12, the stock has been edging higher this year as investors warm to Trip.com Group’s recovery story. The year to date share price return is close to double digits and the three year total shareholder return is comfortably above 100 percent, suggesting momentum is still broadly intact.

If Trip.com’s steady climb has you thinking about where else growth and conviction might be lining up, this could be a good moment to explore fast growing stocks with high insider ownership.

With earnings growth stalling but the shares still trading at a sizable discount to both analyst targets and intrinsic value estimates, is Trip.com quietly offering a buying opportunity, or is the market already pricing in its next leg of growth?

Most Popular Narrative Narrative: 17.1% Undervalued

Trip.com Group’s most followed narrative pegs fair value meaningfully above the recent 71.12 dollar close, framing the current share price as a potential discount to long term prospects.

Ongoing investment in proprietary artificial intelligence, personalized recommendation engines, and integrated one stop trip planning tools (like Trip.Planner and Intelli Trip) is driving higher user engagement, stronger repeat bookings, and better operating leverage, supporting margin expansion and increased customer lifetime value.

Read the complete narrative.

Curious how steady double digit growth, shifting margins, and a rerated earnings multiple combine into that higher fair value estimate? The full narrative unpacks the exact roadmap behind this pricing gap.

Result: Fair Value of $85.81 (UNDERVALUED)

Have a read of the narrative in full and understand what's behind the forecasts.

However, sustained pricing pressure from rivals and any renewed travel restrictions around China could quickly compress margins and undermine those upbeat valuation assumptions.

Find out about the key risks to this Trip.com Group narrative.

Build Your Own Trip.com Group Narrative

If you are not fully convinced by this view, or simply want to dig into the numbers yourself, you can build a personalised take in just a few minutes: Do it your way.

A great starting point for your Trip.com Group research is our analysis highlighting 5 key rewards and 1 important warning sign that could impact your investment decision.

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This article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned.