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Ralph Lauren's Runway Rally: China Boom, Pricing Power Fuel RL Surge
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Ralph Lauren Corp (NYSE:RL) on Thursday reported its fiscal fourth-quarter results.

• Ralph Lauren stock is trading at elevated levels. What’s ahead for RL stock?

Here are the key analyst insights:

Needham: Ralph Lauren's "brand-elevation strategy is working very well," and is driving growth in sales, margins and earnings, Nikic said in a note. He mentioned four highlights of the latest quarterly results:

  • Continued AUR Expansion: The average unit retail (AUR) of the DTC (direct-to-consumer) channel grew 16%, representing the 36th consecutive quarter of growth.
  • Continued Outperformance of High-Potential Categories: The company's high-potential categories of women’s apparel, outerwear,and handbags continued to outperform, generating more than 20% in the quarter.
  • China Growth Accelerates: The Chinese market, which represents a "big opportunity" for Ralph Lauren, grew more than 30% the first three quarters of fiscal 2026. Growth accelerated to more than 50% in the fourth quarter, driven by a strong Lunar New Year performance.
  • Solid Growth Planned For Europe: Although the company expects lower tourism in Europe this year, it projects low-to-medium single-digit growth in the region, given its strong brand momentum.

Check out other analyst stock ratings.

BTIG: Ralph Lauren reported "standout" results for the latest quarter, significantly ahead of expectations, providing "continued evidence of strong global brand momentum," Drbul said. The company's revenues grew 17% to $2 billion and adjusted earnings came in at $2.80 per share, with global retail comps up 17% with mid-teens AUR growth, which reflects "sustained strength in full-price selling and ongoing brand elevation," he added.

Backed by pricing power and a favorable mix, Ralph Lauren's adjusted gross margin expanded by around 110 basis points (bps) year-on-year to 69.7%, the analyst stated. The company's performance was led by Asia, with China growing more than 50% on "strong Lunar New Year demand and continued brand momentum," he further wrote.

RL Price Action: Shares of Ralph Lauren had risen by 0.41% to $376.08 at the time of publication on Friday.

Photo: Shutterstock

Disclaimer:This article represents the opinion of the author only. It does not represent the opinion of Webull, nor should it be viewed as an indication that Webull either agrees with or confirms the truthfulness or accuracy of the information. It should not be considered as investment advice from Webull or anyone else, nor should it be used as the basis of any investment decision.
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