• Formula One Group signed a multi-year global publishing partnership with DK Books for officially licensed titles.
• Program starts November 2026, targeting all ages with illustrated gift, activity, educational formats to extend engagement beyond race weekends.
• Initial releases include an official quiz book with more than 2,000 questions, followed by activity and coloring books.
• Distribution planned through major global retailers, tapping an F1 fanbase of more than 830 million, with 42% female, 43% under 35.

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