Hubei Radio and Television announced that in the first half of 2026, the company expects revenue of 710-750 million yuan, a year-on-year decrease of 8.78%-13.67%; net profit loss attributable to shareholders of listed companies was 2.47 to 255 million yuan, a loss of 246 million yuan in the same period last year; net profit loss after deducting non-recurring profit and loss of 2.52 to 262 million yuan, and a loss of 258 million yuan for the same period last year. The decline in performance was mainly due to a decline in revenue from traditional businesses. New businesses did not generate large-scale revenue, and there was limited room for cost reduction.

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