• Cushman & Wakefield analysis flags a shift to “third place” malls as Gen Z drives a return to physical retail.
• Gen Z accounts for 64% of consumers who prefer in-store shopping, raising pressure to rework tenant mix, programming, layout.
• Store performance increasingly tied to brand experience, trust, engagement; flexible leasing, pop-ups, modular formats highlighted as key levers.
• APAC pop-up retail projected at $4.8 billion revenue in 2025, representing 32.4% of global share.
• South Korea cited as a case study: 2025 visitors hit 18.93 million; Seoul’s Myeongdong vacancy 5.6%, Seongsu 3.7%.

Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Cushman & Wakefield Ltd. published the original content used to generate this news brief on July 14, 2026, and is solely responsible for the information contained therein.