The Zhitong Finance App learned that TCL Electronics (01070) rose more than 5% in the afternoon. As of press release, it had risen 4.65% to HK$15.3, with a turnover of HK$147 million.

According to the news, TCL Electronics previously announced that it expects revenue of 60.3 billion to HK$65.7 billion for the first half of the year, an increase of 10% to 20% over the previous year; adjusted net profit to mother of HK$1.48 billion to HK$1.65 billion for the first half of the year, an increase of 40% to 56% over the previous year. Pacific Securities believes that the company's performance side is expected to continue to grow rapidly in the second half of 2026, fueled by product structure upgrades, and future profit margins may be further opened up with the establishment of a joint venture with Sony.

It is worth noting that during this World Cup, TCL sponsored three national teams from Spain, Germany, and Argentina. Guojin Securities previously pointed out that Samsung has used sports marketing to complete the transition to a global high-end brand, and TCL is expected to replicate Samsung's growth path. Some agencies also pointed out that for the black power industry, sporting events often lead to improved switching demand and increased brand exposure.

Disclaimer:Webull uses external vendor Google Translation Service for news translations where we endeavour to ensure these are correct, however, we recommend that you please double-check this information accordingly. Webull is not responsible for translation errors or issues.