This afternoon, the State Information Office held a press conference to introduce the operation of the agricultural and rural economy in the first half of 2026. Relevant officials explained that rural investment and consumption are growing steadily, and rural demand potential continues to be unleashed. In the first half of the year, fixed asset investment in the primary sector was 460 billion yuan, up 0.9% year on year, and value added in the primary sector increased by 3.7% year on year. Retail sales of consumer goods in rural areas reached 3321.6 billion yuan, up 2.5% year on year, higher than the urban growth rate of 1.3 percentage points. The resilience of rural consumption continues to be highlighted and has become an important force in expanding domestic demand. The total import and export volume of agricultural products was US$163.78 billion, up 10.8% year on year. Learning and applying the “Ten Million Project” experience has taken a new step, and new progress has been made in the construction of livable and workable villages in the US.

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