• Fanatics entered a multi-year partnership with European Tour Group covering the DP World Tour, Ryder Cup Europe retail, licensing, product design.
• Named exclusive operator of the Official DP World Tour Store, European Ryder Cup Store; exclusive retail partner for the 2027 Ryder Cup.
• Deal grants rights to develop new officially licensed ranges, including replicas of select Team Europe on-course outfits.
• Product ranges launch next year ahead of the 2027 Ryder Cup at Adare Manor in Limerick, Ireland.
• Fanatics will run on-site retail at Adare Manor in 2027, expanding event retail across key European Tour Group tournaments.

Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Fanatics Inc. published the original content used to generate this news brief on August 18, 2026, and is solely responsible for the information contained therein.