
Shopify Inc. (NASDAQ:SHOP) and Take-Two Interactive Software Inc. (NASDAQ:TTWO) remain JPMorgan’s highest-conviction consumer technology investments, but the New York-based bank says investors shouldn’t overlook a handful of smaller companies benefiting from long-term trends including artificial intelligence, digital transformation and expanding online marketplaces.
After assuming coverage on seven SMID-cap consumer internet companies, JPMorgan moved to Overweight ratings on Clear Secure, Inc. (NYSE:YOU), Xometry, Inc. (NASDAQ:XMTR) and EverQuote, Inc. (NASDAQ:EVER), while initiating Neutral ratings on Match Group, Inc. (NASDAQ:MTCH), Roku, Inc. (NASDAQ:ROKU), Frontdoor, Inc. (NASDAQ:FTDR) and MediaAlpha, Inc. (NYSE:MAX).
The firm also reiterated that Shopify and Take-Two remain on its U.S. Equity Analyst Focus List as its top consumer internet ideas.
While the companies operate across very different industries, JPMorgan’s preferred names share a common thread: they are gaining market share in large addressable markets while using AI and product innovation to drive growth and improve profitability.
Although the five companies operate in different corners of the consumer technology market, JPMorgan sees similar characteristics driving its bullish stance.
The bank favors businesses benefiting from secular digital transformation, AI-enhanced products, expanding addressable markets and improving operating leverage. Those factors underpin its continued confidence in Shopify and Take-Two, while supporting new Overweight ratings on Clear, Xometry and EverQuote.
For investors looking beyond mega-cap technology stocks, JPMorgan’s latest consumer internet research suggests opportunities remain across a diverse group of companies leveraging technology to modernize industries ranging from e-commerce and manufacturing to travel and insurance.
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