The reporter learned from Mingchuang Premium that Miniso Land Chengdu Dongjiao Memory Store, the 100th amusement park store in China, has officially opened. Ye Guofu, founder, chairman of the board of directors and CEO of Mingchuang Premium Group, said that the core goal of MINISO LAND is to create urban destinations that young people are willing to travel to, so that IP can truly integrate into the cultural tourism scene and become part of the city's culture. It is an important direction for Mingchuang Premium to continue to explore and develop in the future.

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