Today at LEAP 2026, Adobe (NASDAQ:ADBE) — the global technology leader that unleashes creativity, productivity and customer experiences through innovative tools and platforms — announced an expanded partnership with the Ministry of Communications and Information Technology (MCIT) and HUMAIN, a PIF company, delivering full-stack artificial intelligence capabilities globally, to advance Saudi Arabia’s thriving creative sector. Through the partnership, Adobe plans to provide over 27 million eligible Saudi citizens and residents aged 131 and over with 12 months of free access to Adobe Firefly Standard plus Adobe Express Premium features, including a new image generation model tuned to Saudi culture. Adobe’s commitment is valued at over $4 billion.

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