
Netflix Inc. (NFLX) stock has been moving higher after a post-earnings dip. Moreover, even if NFLX takes a breather here or trades in a range, it may be worth shorting out-of-the-money puts to set a lower buy-in price.
NFLX closed at $81.72 on Friday, Aug. 28, up 2.35%. In the last month, it's risen over 20% since bottoming out at $67.60 on July 20. However, NFLX is still where it was almost 3 months ago, when it closed at $81.52 on June 3.
But it could be worth much more, based on analysts' price targets. Moreover, if it's stuck in a range, it makes sense to short out-of-the-money puts every month.
I discussed these points in two articles over the past two months: “Netflix Tanks on Lower Margins and Flat Outlook - Time to Buy NFLX?” (July 19), and “Netflix Looks Attractive to Short-Put Players - a 2.0% One Month Income Yield” (Aug. 7).
I suggested shorting the $65 and $70 put strike prices for income gains of $1.28 and $1.44, respectively. That resulted in short-put yields of 1.97% and 2.06% for two and three weeks, respectively.
It could be time to repeat this play, even if NFLX's rise falters from here.
Yahoo! Finance's survey of 51 analysts is $93.66, Barchart's mean survey price target (PT) is $95.52, and AnaChart's is $108.38. The average of these is $99.19.
My midpoint prior price target, based on FCF analysis, was $81.45, although my upper price was $85.70. Combining this with the analyst survey PTs leads to an average PT of $95.82.
That's over 17% higher than Friday's close. So, there is still good upside potential.
But we all know that after a stock runup, profit-taking occurs. That may mean it's better to short out-of-the-money (OTM) puts to set a lower buy-in point.
For example, the Oct. 2 expiration option chain, 32 days away, shows that the $78.00 strike price put option has a midpoint premium of $1.40. That's close to the prior play.
It means that an investor who posts $7,800 in collateral can enter an order to “Sell to Open” 1 put and immediately earn $140. That represents a one-month yield of 1.8%:
$140/$7,800 = 0.01795 = 1.795%
However, just to be conservative, it makes sense to also short the $77.00 put. That has a short-put yield of 1.455% (i.e., $1.12/$77.00), but the delta ratio is lower, implying less risk of assignment.
So, doing both trades, the investor makes $252 on $15,500 in collateral, or 1.626% over the next month. However, the delta ratio is lower at about a 25% chance of NFLX dropping to $77.50 over the next month.
Note also that the potential buy-in point is much lower: $77.50 - $2.52 = $74.98, or 8.3% below Friday's close.
If Netflix stock stays in a range over the next six months, an investor can potentially make almost 10% by repeating this play (i.e., 1.626% x 6 = 9.756%). Moreover, the annual expected return (ER) is 19.5%. This assumes an investor can earn 1.626% each month shorting cash-secured OTM puts.
Note that this is higher than the 17% ER holding NLFX shares, using the price target average shown above. Moreover, even if NFLX drops, the investor has a lower buy-in. That means the expected return is higher than 17% for the short-put investor.
The bottom line is that shorting Netflix puts consistently might be a better long-term play, especially if NFLX stays in a trading range.