• Deutsche Telekom’s Greek unit OTE Group will rebrand its commercial brand from COSMOTE TELEKOM to Telekom.
• Telekom will phase in the Magenta branding across customer touchpoints, with the transition set to peak on Sept. 8.
• OTE will rename key consumer products under the Telekom brand, including 5G and fiber, with pay-TV shifting to MagentaTV.
• Deutsche Telekom holds about a 55% stake in OTE, Greece’s largest telecommunications provider.

Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Deutsche Telekom AG published the original content used to generate this news brief on September 03, 2026, and is solely responsible for the information contained therein.