• Visible, Verizon’s digital wireless unit, struck a college athletics marketing partnership with Learfield covering USC, Oregon, Minnesota, Rutgers.
• Deal adds prominent in-venue branding, including a Minnesota football helmet bumper sponsorship, Oregon men’s basketball court logo, USC and Rutgers end-zone signage.
• Visible also gains access to school digital platforms, social channels, multimedia rights to extend promotions beyond game days.

Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Verizon Communications Inc. published the original content used to generate this news brief on September 22, 2026, and is solely responsible for the information contained therein.