During the National Day holiday this year, the movie market continued to be hot, and films with various themes were concentrated in theaters. According to online platform data, as of 10 a.m. this morning, the 2026 National Day movie box office has exceeded 1.07 billion yuan, and various “Movie+” events have also been launched in various regions, injecting new vitality into holiday spending. Tong Mingchuan, Deputy General Manager of the Marketing Department of China UnionPay Liaoning Branch: After watching the movie, movie fans can complete the certification of movie vouchers through the platform to unlock benefits such as food discounts, supermarket discounts, and accommodation discounts at nearly 1,000 partner merchants across the province. In addition, we have also achieved full coverage of online and offline scenes on the ticketing side, extending the happiness of watching movies from the cinema to everyday life.

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