Anta Group announced today that it has completed a 29.06% share transaction for PUMA SE, a company belonging to the sports brand Puma, at a cash consideration of 1,505.5 billion euros, and has obtained approval from all relevant regulators and met the customary settlement conditions. Anta Group has officially become Puma's largest shareholder. Ding Shizhong, Chairman of the Board of Directors of Anta Group, said: “We are very happy to be Puma's largest shareholder and important strategic partner. Currently, the global sporting goods market continues to develop steadily, driven by increased participation in sports and growing consumer demand, and contains huge opportunities. Anta Group is a multi-brand enabling enterprise. The value of the multi-brand strategy is to activate the value and potential of these excellent brands through group empowerment. We believe that Puma's brand heritage and values are very appealing. We have full confidence in the Puma management team and support its ongoing strategic transformation plans. As a long-term investor, we will empower the Puma brand with our retail and operational expertise, fully unleash its brand value and development potential, and create long-term value for global consumers.”

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