Apple revealed on the EU's “Digital Market Act” case database website that it has reached an agreement to absorb team members and related technology from personalized audio startup Huxe. This deal is a reverse talent acquisition commonly referred to in the industry. According to reports, Apple reported to the European Commission that it agreed to issue employment offers to “some Huxe AI employees” and “obtained a non-exclusive license for Huxe's intellectual property rights.” Huxe's founding team previously worked on the Google NotebookLM project. Huxe announced the shutdown of the business on May 21; the team posted an article on the official website huxe.com stating that it would remove the app from the Apple and Google App Stores, stop the service, and delete all user data.

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