On October 12, a digital blogger posted an article discussing the full return of Huawei, revealing that the next sub-brand, the Enjoy 100 series phones, the Air product line, and Kirin 7/8/9 chips are “coming menacingly.” The peak of Huawei's mobile phone business is often thought to be the period from 2019 to 2020. In March 2020, Huawei released its 2019 annual report, which mentioned that Huawei's net profit in 2019 was 62.7 billion yuan, and smartphone shipments exceeded 240 million units. Meanwhile, in 2020, Huawei launched a generation of classic Mate 40 series phones. If the blogger's revelation is true, then it means that subsequent Huawei's new sub-brand is expected to assume the position of the previous Honor brand, so that consumers can buy phones running the latest flagship processor and the HarmonyOS system at a lower price. At the same time, the return of Kirin 7 series processors and the planning of a new Air product line will further reduce the product prices of Huawei phones/tablets.

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