• BIGO Ads, an advertising platform under JOYY, became generally available in Google AdMob mediation as an in-app bidding partner.
• Integration broadens BIGO Ads access for app publishers, targeting higher bidding competition, eCPM, fill rates, and ad revenue.
• Talkie reported ARPU from BIGO Ads doubled during testing via AdMob mediation.
• BIGO Ads said its SDK has been integrated into more than 55,000 apps.

Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. JOYY Inc. published the original content used to generate this news brief via PR Newswire (Ref. ID: CN69815) on October 13, 2026, and is solely responsible for the information contained therein.