The Zhitong Finance App learned that Reading Text Group (00772) rose more than 4%. As of press release, it had risen 4.61% to HK$22.7, with a turnover of HK$136 million.

According to the news, the popularity of short circuit tracks has recently continued to heat up in the global market. Currently, various platforms are continuing to increase their investment in AI skit tracks. WeChat's “Green Bubble Short Drama” was launched at the end of September, and the 2026Q4 Green Bubble Short Drama joint distribution incentive campaign was released; ByteDance's skit app Pinedrama exceeded 100 million, with about 7 million daily active users, making it one of the fastest-growing apps on overseas skit tracks.

According to reports, Reading Text Group is speeding up the diversified expansion from text content to visual content such as film, television, animation, skits, AI comics, and derivatives. In the first half of this year, the company's revenue from skits and AI comics exceeded 430 million yuan, an increase of 2.3 times over the previous year. According to Guoyuan International, it is optimistic about the accelerated commercialization of IP operations under the company's “content+platform+AI” model. The “troika” composed of short dramas, AI comics, and IP derivatives has entered the large-scale monetization stage.

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