On October 14, My Little Pony issued a statement saying that the company received external reports that criminals had stolen the name of My Little Pony Zhixing, official images and videos, and company information, set up counterfeit websites overseas, and set up so-called “investment robots” and “customer service accounts” through overseas communication platforms such as Telegram to fictitious investment opportunities related to the company's models and products, and induce the public to make false investments using virtual currencies such as Bitcoin with high returns. It has been verified that the above acts have seriously infringed on the company's legitimate rights and interests, and are suspected of illegal and criminal activities such as fraud and illegal fund-raising. The company immediately reported it to the public security authorities and relevant national supervisory authorities.

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