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Pricer Wins Electric Shelf Label Project in France
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01:44 AM EDT, 10/15/2026 (MT Newswires) -- Pricer (PRIC-B.ST) secured a contract to deploy its electronic shelf label technology, along with the Pricer Plaza platform. French telecommunications operator Orange (ORA.PA) will use the in-store communication and digitalization company's technology for its 561 stores in France, according to a Thursday release. Additionally, the company said the electronic shelf label technology's rollout is slated to start in the fourth quarter of 2026, with installation expected to be concluded in 2028.
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