The Zhitong Finance App learned that preliminary data from IDC's Global Mobile Quarterly Tracking Report shows that in the third quarter of 2026, the global smartphone market fell sharply by 22.0% year on year, with shipments of only 255.3 million units. Shipments fell 22% year-on-year in the current quarter, the biggest year-on-year decline in a single quarter since statistics were available. The memory chip crisis driven by the AI wave continues to impact the smartphone industry. The price of core components has skyrocketed to historic highs, and supply chain supply continues to be under pressure.
Zhitongcaijing · 3d ago
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The Zhitong Finance App learned that preliminary data from IDC's Global Mobile Quarterly Tracking Report shows that in the third quarter of 2026, the global smartphone market fell sharply by 22.0% year on year, with shipments of only 255.3 million units. Shipments fell 22% year-on-year in the current quarter, the biggest year-on-year decline in a single quarter since statistics were available. The memory chip crisis driven by the AI wave continues to impact the smartphone industry. The price of core components has skyrocketed to historic highs, and supply chain supply continues to be under pressure.
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