Seven departments including the General Administration of Market Regulation issued the “Fifteenth Five-Year Plan for the Development of the Advertising Industry”. Among them, it is mentioned promoting the construction of a modern advertising monitoring system and developing intelligent advertising monitoring systems. Strengthen the training of supervisory personnel, and focus on skills training such as data classification, compliance investigation and judgment, and electronic certification. Strengthen privacy protection and data security supervision, and regulate cross-border data transmission. Establish a closed loop of “pre-popularization of the law, early warning in the event, and punishment after the fact” throughout the supervision process, establish a collaborative mechanism for the supervision of cross-border goods and services advertising, and solve the problems of cross-border advertising supervision. Strengthen advertising supervision in people's livelihood fields such as pharmaceuticals, food, health food, medical devices, education and training, financial management, medical care, etc., consolidate the main responsibilities of Internet platforms, increase exposure of typical cases and credit punishment, purify the market environment, and protect consumers' rights and interests.

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