Hyundai Motor and Kia's poor performance in the European market in the first three quarters of this year was mainly due to the sharp decline in Hyundai's sales volume. According to data from the European Automobile Manufacturers Association on the 22nd, Hyundai and Kia sold a total of 7,70,795 cars in Europe from January to September this year, down 3.4% from the same period last year. The overall European car market grew by 6.3% during the same period, with total sales volume of 10,555,351 vehicles. The combined market share of the two fell 0.7 percentage points to 7.3%. Among them, Hyundai sold 3,48,928 vehicles, down 13.2% year on year, and its market share fell 0.7 percentage points to 3.3%. In contrast, Kia sold 421,867 vehicles, up 6.6% year over year, and maintained 4.0% market share.

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