From thermos cups and soup pots to dinner plates and cutlery, the popularity of titanium household goods continues to rise. These products are often claimed to have bacteriostatic, fresh-keeping, and revitalizing foodstuffs, and various health concepts are all over the place. However, the price of products with the same “titanium” label varies quite a bit, from 1,200 yuan to 1,2,000 yuan. It is difficult for ordinary consumers to tell the difference between the authenticity of the material and the false advertisement. Chang Hui, a professor at the School of Materials Science and Engineering at Nanjing University of Technology, explained that inexpensive titanium products are likely to be titanium-plated or titanium-coated products. They are usually stainless steel or aluminum, not titanium alloy or pure titanium, which is fundamentally different from pure titanium as a whole. “The coating may not be consistent with the substrate, or it may fall off. Once it falls off, the biggest risk is that some heavy metals will precipitate in the water cup or pot, causing some harm to human health.” In advertising, other merchants claim that titanium cups can change the pH of the water and produce hydrogen-rich water. Experts said that from a scientific point of view, these should all be gimmicks; there is no scientific basis. Experts say that selling titanium-plated products under the guise of pure titanium and exaggerating health benefits is suspected of false publicity, seriously constituting consumer fraud. The promotion on the live broadcast room and product page is inconsistent, and e-commerce platforms must also bear corresponding responsibilities.
Zhitongcaijing · 2d ago
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From thermos cups and soup pots to dinner plates and cutlery, the popularity of titanium household goods continues to rise. These products are often claimed to have bacteriostatic, fresh-keeping, and revitalizing foodstuffs, and various health concepts are all over the place. However, the price of products with the same “titanium” label varies quite a bit, from 1,200 yuan to 1,2,000 yuan. It is difficult for ordinary consumers to tell the difference between the authenticity of the material and the false advertisement. Chang Hui, a professor at the School of Materials Science and Engineering at Nanjing University of Technology, explained that inexpensive titanium products are likely to be titanium-plated or titanium-coated products. They are usually stainless steel or aluminum, not titanium alloy or pure titanium, which is fundamentally different from pure titanium as a whole. “The coating may not be consistent with the substrate, or it may fall off. Once it falls off, the biggest risk is that some heavy metals will precipitate in the water cup or pot, causing some harm to human health.” In advertising, other merchants claim that titanium cups can change the pH of the water and produce hydrogen-rich water. Experts said that from a scientific point of view, these should all be gimmicks; there is no scientific basis. Experts say that selling titanium-plated products under the guise of pure titanium and exaggerating health benefits is suspected of false publicity, seriously constituting consumer fraud. The promotion on the live broadcast room and product page is inconsistent, and e-commerce platforms must also bear corresponding responsibilities.
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