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NOTHING NINE: The Real Test Begins After Paris
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Chloe on translating international exposure into long-term commercial growth

PARIS, Oct. 26, 2026 /PRNewswire/ -- On 29 September 2026, Chinese designer brand NOTHING NINE presented its Spring/Summer 2027 collection at the Salle d'Honneur, Les Invalides, during Paris Fashion Week. Following the show, founder and creative director Chloe emphasised the importance of turning international visibility into sustained demand.

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