• Auberge Collection is preparing to open Reuben Brothers' Cambridge House hotel at 94 Piccadilly, London, in spring 2027.
• The 102-bedroom conversion of the former In and Out club forms part of the £1 billion regeneration of the 1.3-acre Piccadilly Estate.
• Plans include restaurants, bars, a private members' club and a three-story wellness facility.

Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Reuben Brothers SA published the original content used to generate this news brief on October 27, 2026, and is solely responsible for the information contained therein.