According to Xinhua News Agency, Zhang Yan, general manager of New Zealand's New Zealand Natural Resources Group, said in an interview a few days ago that CIIE helps companies broaden customer channels and enhance brand awareness. The Group will bring newly developed beverages and Manuka honey extension products to participate in the 9th China International Import Expo to be held in Shanghai. Referring to her experience of exhibiting at the Expo over the years, Zhang Yan said that not only has the number of exhibitors and participating countries repeatedly reached new highs, but the number of visitors from more fields in China has also “grown wildly.” The company used to contact relatively traditional importers and dealers, but now they are more online platform dealers and group buyers. Some of them went directly to the company booth to negotiate, “greatly expanding the inherent channels and scale.” Zhang Yan said that for New Zealand SMEs, how to access first-hand customer resources in China's huge market is very important. “The Expo can broaden customer channels, allow the company to reach more merchants and more direct consumers, and lay a solid foundation for the company to open up more market channels, which is a huge dividend for brand development.”

Disclaimer:Webull uses external vendor Google Translation Service for news translations where we endeavour to ensure these are correct, however, we recommend that you please double-check this information accordingly. Webull is not responsible for translation errors or issues.