Japan's Kioxia Holdings faces high market expectations for the results to be announced on Friday. Kioxia's stock price was impacted by a wave of large-scale sell-offs from global chipmakers as the market worried about whether large technology companies could continue to fund AI infrastructure construction. Furthermore, in the face of the advantages of Korean competitors in terms of marketing, Kioxia also faced fierce competition. Kioxia's Tokyo-listed stock has fallen 60% from its June high, and is the worst performing in the world's major storage and memory chip stock portfolios tracked by CITIC Lyon. The market agrees that the company is expected to achieve a third consecutive quarter of four-digit profit growth, which means it needs to show stronger performance to satisfy investors. Charles-Henry Monchau, chief investment officer at Syz Bank, said: “The market is already expecting the company to deliver strong quarterly results, so it may be difficult to change market sentiment even if a good report card is released.” Kioxia lags behind Samsung Electronics and SK Hynix in the NAND flash memory market. The latter two have an advantage in attracting data center customers because they can sell memory chips in bundles with HBM, and Kioxia currently has no HBM products.

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