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According to reports, Ford Motor CEO Jim Farley plans to achieve annual sales of 5 million vehicles by 2032, which is about 20% higher than current sales. The strategy includes launching five new models priced under $40,000 by 2030, including the $30,000 Fathom electric pickup truck, which is expected to be put into operation in the fourth quarter of 2027, and sales will exceed 100,000 units in the first year. As of September, Ford's global deliveries fell 9%, while the company's stock price has fallen by a cumulative total of about 8.5% since this year.
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According to reports, Ford Motor CEO Jim Farley plans to achieve annual sales of 5 million vehicles by 2032, which is about 20% higher than current sales. The strategy includes launching five new models priced under $40,000 by 2030, including the $30,000 Fathom electric pickup truck, which is expected to be put into operation in the fourth quarter of 2027, and sales will exceed 100,000 units in the first year. As of September, Ford's global deliveries fell 9%, while the company's stock price has fallen by a cumulative total of about 8.5% since this year.
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