• Shopify published its 2027 retail benchmarking analysis, highlighting wide differences in profitability and advertising returns across sectors.
• Publicly traded grocery and food retailers averaged a 1.32% net profit margin in 2026, versus 7.84% for building supply retailers.
• Median advertising returns for apparel and accessories brands reached 3.88:1 on Google Ads, compared with 2.26:1 on Meta Ads.
• Ecommerce customer acquisition costs averaged $64 through organic channels, versus $68 through paid channels.
• Retailers should assess benchmarks against comparable businesses rather than evaluate individual performance indicators in isolation.

Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Shopify Inc. published the original content used to generate this news brief on November 03, 2026, and is solely responsible for the information contained therein.