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Mont SUTTON is sliding into a new era
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SUTTON, QC, Nov. 4, 2026 /PRNewswire/ -- A breath of fresh air is sweeping through Mont SUTTON as the mountain glides toward a new era ahead of the 2026–2027 winter season, with major investments, a dedicated team, and plenty of new features to discover!

Mont SUTTON, new brand 2026-2027

Quad Chairlift at the Heart of the Experience

  • New quad chairlift in the beginner/intermediate zone: an investment of over $8M, made possible by a $5M grant from PARIT. Includes a boarding carpet for more smoothness and a greater comfort.
  • Redesigned learning area: expanded and featuring a second magic carpet that provides a 90m ascent. Beginners now have a larger area to learn and build confidence.
  • Little Pass: a very affordable season pass offering unlimited access this new chairlift. 

Improvements to the snowmaking system

  • 4 new fans, 15 poles in the new area, and 10 elsewhere on the mountain.

Brand Identity and Experience

  • New logo, website, and brand image: a completely revamped identity, developed in collaboration with Oasis agency, to mark the shift to a four-season model, the transition following the 65th anniversary, and to offer a more modern and consistent digital and visual experience.

Maximized Learnings

  • Three new SUTTON Style programs: Holiday Bootcamps, Your Monday to ski the first tracks and Masters; offerings new opportunities to refine your technique based on your age and goals.
  • All-inclusive beginner packages: revamped possibilities for an easy, hassle-free introduction; ticket, rental, and private lesson included.

Bootfitting workshop

  • New professional service to customize boots fit and improve comfort, precision, and performance.

Food Services

  • New initiatives for a more sustainable experience: reusable tableware and a recycling center.
  • Menu: Even more healthy options, more local wines, and an après-ski menu 7 days a week to satisfy all guests.

And more!

  • Snow Park: New modules have been added to offer fresh challenges.
  • Diversified job opportunities: Positions have been revised and categorized to facilitate the integration of new talent.
  • A sustainable mobility option introduced in the region; a public transportation service expanding the pool of potential employees and improving accessibility to the mountain!

We can say winter outings have never been this exciting! A great reason to get a season pass right away or book group and corporate outings to not miss a thing this coming season!

Click here to see the complete list of our new features.

Cision View original content to download multimedia:https://www.prnewswire.com/news-releases/mont-sutton-is-sliding-into-a-new-era-302928441.html

SOURCE Mont SUTTON

Disclaimer:This article represents the opinion of the author only. It does not represent the opinion of Webull, nor should it be viewed as an indication that Webull either agrees with or confirms the truthfulness or accuracy of the information. It should not be considered as investment advice from Webull or anyone else, nor should it be used as the basis of any investment decision.
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