• Shutterfly published a holiday consumer survey finding Gen Z and Millennials favor physical cards and thoughtful gifts over digital greetings and price.
• Physical cards feel more special than digital greetings to 63% of respondents; 56% consider physical holiday cards relevant to their generation.
• Time spent creating or sending cards makes greetings more genuine for 70%; 64% consider holiday cards worth saving.
• Effort ranks as the most important gift quality for 44% of respondents; just 3% prioritize price.

Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Shutterfly LLC published the original content used to generate this news brief on November 05, 2026, and is solely responsible for the information contained therein.