• Lightspeed Commerce research found 71% of Americans spend more to secure deals, highlighting how promotions drive purchases beyond planned budgets.
• Black Friday and Cyber Monday shopping intentions rose to 59% in 2026 from 48% in 2025.
• Shoppers expect to spend an average of $430; 38% have bought extra items to qualify for free shipping.
• AI recommendations prompted unplanned purchases among 30% of Americans; 40% have used AI tools during holiday or major sale shopping.
• Late-night sales triggered purchases that 35% of Americans would not have made during the day.

Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Lightspeed Commerce Inc. published the original content used to generate this news brief on November 09, 2026, and is solely responsible for the information contained therein.