RAPID CITY, S.D., Nov. 11, 2026 /PRNewswire/ -- Strider Bikes and animation company BuddyCraft today launched Strider & Friends, a new animated universe created to inspire children to discover confidence through friendship and bike riding. Follow the adventures of kids' bikes – Strider, Max, Harper, Bandit, and Jet – and their tail-waggin' pal, Wagon, who come to life when the neighborhood kids go to school. Through the new Strider & Friends book and YouTube series, the squad learns balance, friendship, kindness, determination and acceptance.
Meet The Squad:
- Strider: A spunky little yellow balance bike who is learning how to handle his overflowing imagination when his epic plans become too big.
- Max: This green BMX bike is the squad's stunt specialist who learns how to rediscover his confidence after a fall.
- Harper: This pink kids' cruiser bike is always prepared to help the squad solve a problem and is learning that brilliance doesn't require perfection.
- Bandit: The squad's mighty softie. This blue and orange mountain bike can plow through tough terrain, but sometimes needs a breath when his wheels spin too fast.
- Jet: A lightning-fast purple racer bike, she learns how patience can make the adventure better for everyone.
- Wagon: The squad's loyal red wagon learns that belonging is earned by showing up, not by size, speed or words.
These relatable, confidence-boosting buddies help children discover that every trail is a brand-new challenge and every wipeout is a chance to grow.
The Strider & Friends book, "Meet the Squad," will be included with every new Strider Balance Bike. Families can also follow the squad on YouTube and Instagram.
Select Strider & Friends merchandise is now available in the new Strider & Friends Store, with additional selections arriving just in time for the holidays.
ABOUT STRIDER SPORTS INTERNATIONAL, INC.
Strider began with a father's passion for riding anything on two wheels and a need to share it with his son. Ryan's wheels started turning on how to make riding simple and fun to learn for two-year-old Bode. As he broke down the "basics" of riding he was reminded of the number one factor to riding a bike: balance.
Founded in 2007, in Rapid City, South Dakota, Strider Bikes has sold more than 4 million bikes and is distributed in more than 75 countries. Visit Www.StriderBikes.com, Instagram, Facebook, or YouTube.
PR CONTACT:
Andrew Luftglass, Strider Bikes Public Relations Specialist via PR Volt
425973@email4pr.com | 973-495-8420 | www.striderbikes.com
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SOURCE Strider Bikes
