The Zhitong Finance App learned that, as of the end of October 2026, BYD shares (01211) accounted for 50.9% of the export sales of pure electric vehicles; during the same period, the comprehensive recommended retail price of BYD's global export models was 337,000 yuan, an increase of 3% over the previous month. The bank maintained BYD's “buy” rating, with a target price of HK$114.
According to the bank's field survey results, in the UK market, the official sales price of the Atto 3 model remained at around £37,000, with a dealer discount of 7%, a slight increase of 0.2 percentage points from the previous month; the official price of the Dolphin model stabilized at around £25,500, and the dealer discount was 6.9%, up 0.4 percentage points from the previous month.
In the Australian market, the official price of Atto 3 is about 49,000 Australian dollars, with dealers offering a 7.6% discount, an increase of 0.3 percentage points over the previous month; the official selling price of Dolphin was about 36,900 Australian dollars, and the dealer discount was 7.3%, also up 0.3 percentage points from the previous month.
In the Brazilian market, the official price of Atto 3 remained at BRL 229,800, with dealers offering a 10% discount, an increase of 0.4 percentage points over the previous month; Dolphin's official sales price was R$149,800, and the dealer discount was also 10%, up 0.7 percentage points from the previous month.
According to Citi's analysis, BYD's pricing in major overseas markets has remained stable, but dealer discounts have expanded slightly.