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Gartner Refocuses As G2 Buys Capterra And Other Review Platforms

Simply Wall St·02/12/2026 08:38:38
Listen to the news
  • Gartner (NYSE:IT) is selling its software review platforms Capterra, Software Advice, and GetApp to G2.
  • The deal shifts ownership of three widely used B2B software discovery sites to a single operator in the sector.
  • This transaction marks a change in Gartner's portfolio mix and reduces its direct exposure to software review marketplaces.

For you as an investor, this move matters because Gartner has been known for both its research and its role in software buying decisions through these platforms. Transferring Capterra, Software Advice, and GetApp to G2 concentrates more influence over software reviews with one company, while Gartner refines its focus on other areas of its business. It also changes how software vendors and buyers might interact with Gartner in the future.

Looking ahead, the sale raises questions around where Gartner (NYSE:IT) chooses to invest capital and management attention next. You may want to watch how the company talks about its product mix, priorities for allocating resources, and client relationships after the transaction closes. Those signals can help you frame Gartner's evolving profile within the broader B2B software and IT research space.

Stay updated on the most important news stories for Gartner by adding it to your watchlist or portfolio. Alternatively, explore our Community to discover new perspectives on Gartner.

NYSE:IT Earnings & Revenue Growth as at Feb 2026
NYSE:IT Earnings & Revenue Growth as at Feb 2026

📰 Beyond the headline: 1 risk and 3 things going right for Gartner that every investor should see.

Quick Assessment

  • ✅ Price vs Analyst Target: At US$161.53 versus an average analyst target of US$193.83, Gartner trades about 17% below consensus.
  • ✅ Simply Wall St Valuation: Simply Wall St estimates Gartner is trading 36.5% below its fair value, which screens as undervalued.
  • ❌ Recent Momentum: The 30 day return of roughly 0.33% decline shows recent sentiment has been soft.

There is only one way to know the right time to buy, sell or hold Gartner. Head to Simply Wall St's company report for the latest analysis of Gartner's Fair Value.

Key Considerations

  • 📊 The sale of Capterra, Software Advice, and GetApp shifts Gartner further toward its core research and advisory activities, so your thesis may lean more on those segments.
  • 📊 Keep an eye on any disclosed sale proceeds, how management allocates that capital, and whether revenue and earnings per share trends stay aligned with analyst expectations.
  • ⚠️ Gartner already carries a high level of debt, so you may want to see if the transaction improves leverage or if borrowing remains a pressure point.

Dig Deeper

For the full picture including more risks and rewards, check out the complete Gartner analysis. Alternatively, you can check out the community page for Gartner to see how other investors believe this latest news will impact the company's narrative.

This article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned.