ConnectAndSell is a Leading AI Sales Acceleration Platform Serving B2B Organizations Across Healthcare, Financial Services & Technology Industries
Proposed Acquisition Strengthens Banzai's Marketing and Sales Software Platform with Established Revenue-Generating Business
Expected to Close in Q2 - 2026 and Management to Review on Upcoming Conference Call on Tuesday, March 31, 2026 at 4:30 p.m. Eastern Time
SEATTLE, March 23, 2026 (GLOBE NEWSWIRE) -- Banzai International, Inc. (NASDAQ:BNZI) ("Banzai" or the "Company"), a leading AI marketing technology company, today announced that it has reached an agreement on terms to acquire assets of ConnectAndSell, Inc. ("ConnectandSell"), an AI-powered sales enablement platform serving B2B organizations across financial services, healthcare, technology, and other industries. The acquisition is expected to increase Banzai's annual revenue by approximately $15 million. The two companies have executed a non-binding letter of intent, and the final transaction is expected to close in early Q2 2026, subject to execution of a definitive agreement and closing conditions.
ConnectAndSell's AI-powered platform is designed to improve seller productivity by helping sales teams spend more time in live conversations with qualified decision-makers. The proposed acquisition would add sales acceleration capabilities to Banzai's platform and expand the Company's ability to support customers across a broader portion of the revenue generation process.
Banzai believes the addition of ConnectAndSell would strengthen its position as a provider of integrated marketing and sales technology solutions while creating meaningful cross-sell opportunities across both companies' customer bases. The transaction would also further Banzai's strategy of building a broader platform of practical, revenue-generating software solutions.