- Earlier this month, Square announced that GOLFTEC, the world's largest provider of golf lessons and premium club fittings, selected Square to power payments and commerce across more than 200 US locations, completing the integration in just four weeks.
- The rollout shows how larger, multi-location service businesses can use Square’s unified platform to cut administrative hours, speed financial close, and improve dispute handling through better data and workflow automation.
- Now we’ll explore how GOLFTEC’s adoption of Square’s unified payments infrastructure fits into and potentially reinforces Block’s broader investment narrative.
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Block Investment Narrative Recap
To own Block, you need to believe in the long term value of its two-sided ecosystem across Cash App and Square, even as competition and pricing pressure in payments remain key risks. The upcoming Q1 2026 earnings release on May 7 is the most important near term catalyst, with investors watching how gross profit and engagement trends evolve. The GOLFTEC win is encouraging for Square’s upmarket push, but on its own it is unlikely to materially change that near term earnings story.
Among recent updates, the global launch of Square Restaurant Inventory by MarketMan on April 2 is especially relevant. Together with the GOLFTEC rollout, it underlines how Block is leaning into software and workflow tools that can deepen merchant stickiness and support gross payment volume. These kinds of ecosystem additions may matter for how the market interprets Q1 results and assesses whether Square can offset risks like fee compression and rising customer acquisition costs.
Yet against these positives, investors should still be aware of the growing credit and regulatory risks tied to Borrow and BNPL products across Block’s ecosystem...
Read the full narrative on Block (it's free!)
Block’s narrative projects $32.8 billion revenue and $2.4 billion earnings by 2028.
Uncover how Block's forecasts yield a $85.52 fair value, a 36% upside to its current price.
Exploring Other Perspectives
Some of the lowest ranked analysts take a much more cautious view, assuming Block’s revenue rises to about US$28.3 billion and earnings to roughly US$1.9 billion by 2028, which contrasts sharply with the consensus optimism and highlights how this GOLFTEC deal might eventually influence very different expectations.
Explore 14 other fair value estimates on Block - why the stock might be worth as much as 58% more than the current price!
Decide For Yourself
Disagree with existing narratives? Extraordinary investment returns rarely come from following the herd, so go with your instincts.
- A great starting point for your Block research is our analysis highlighting 3 key rewards and 1 important warning sign that could impact your investment decision.
- Our free Block research report provides a comprehensive fundamental analysis summarized in a single visual - the Snowflake - making it easy to evaluate Block's overall financial health at a glance.
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This article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned.
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